founded with a singular mission
To build the camera of the future and empower the next generation of creators and content businesses.
hand assembled to perfection
We design, test and assemble all of our cameras to the highest standard. Made in small batches. Nothing is rushed. We do things properly.
compact, portable, lightweight
We work with specialist suppliers to bring together the finest and most innovative components possible.
A precision-cut aluminium frame with a minimalistic design is robust yet beautiful. It attaches to a wide variety of phones with a secure grip.
Our custom built electronics board with a professional Sony 4/3" sensor (400% larger than an iPhone's), Qualcomm Snapdragon and Google AI-chip gives you more firepower than any mirrorless camera on the market today.
The Alice Camera is being built from the ground-up by a team of content creators, photographers, engineers and data scientists. Learn more about us below.
Cultural Data Scientist and content creator with over 30,000 followers on social media. Public speaker for creative AI and was one of the first data scientists at Sotheby's. Researcher at UCL and LSE graduate.
PhD electrical engineer and expert in embedded hardware for creatives. Royal Academy of Engineering fellow and graduate from Queen Mary London and Oxford University.
Worked at JP Morgan Investment Banking, financially qualified and also a practicing photographer. Graduate from UCL in Atomic Physics from UCL.
Specialising in our core computational photography stack for our end-to-end pipeline. Inventor of the Frankencamera II. MSc graduate in Physics from Oxford University. Learn more in this blog post.
Embedded Software Engineer tying together our AI pipeline and mobile app. MSc in electrical engineering and extensive work in the optical communication industry. Learn more about Jony in this blog post.
Embedded Software Engineer tying together our AI pipeline and mobile app. MSc in electrical engineering and extensive experience with hardware and robotics.
Emily's experience in startups has given her a deep appreciation for their fast-paced and innovative nature. She's passionate about product development and growth, and loves finding new ways to enhance customer experiences and drive success.
Leading on our social media content, Maiya is a digital native with over 100,000 followers. She's a graduate from Warwick Business and previously worked with brands such as Samsung and Virgin Cruises.
pre-order now
Be an early bird and save! We're still finalising development but get 30% off retail price by pre-ordering today. Guarantee your spot on our 4th production batch. All cameras are handmade-to-order and are manufactured in batches. Estimated Shipping: January 2025.
"Alice Camera could turn your phone into one of the best mirrorless cameras", TechRadar
We founded the company in London on Entrepreneur First, a talent investor which focuses on deep tech and AI businesses.
Learn moreThe UK government's innovation agency awarded us $200,000 in innovation grant funding to kickstarter our development.
Read the ArticleWe went through Digital Catapult's Machine Intelligence Garage, Future Networks Lab and 5G Testbed Accelerator Programme.
Read the ArticleOver 300 backers backed the Alice Camera project when we first launched on Indiegogo in March 2021. NVIDIA covered the story.
Read the ArticleWe joined the Micro Four Thirds lens mount standard run by Olympus and Panasonic.
Read the ArticleWe raised a total of $1.3 million in pre-Seed funding from Ascension ventures, Cur8 Capital and 7pc ventures throughout 2022.
Read the ArticleAlice Camera was selected to pitch at the Machine Demo and PITCH competitions at Web Summit 2022.
Read the ArticleSXSW Pitch is the marquee event of South by Southwest® (SXSW®) Conference & Festivals (March 10 - 19, 2023), where leading startups from around the world showcase some of the most impressive technology innovations to a panel of hand-picked judges and a live audience. Out of the 731 companies that applied to present at SXSW Pitch 2023, Alice Camera was selected among the 40 finalists spanning eight separate categories.
Read the ArticleWe're thrilled to announce our participation in the Google for Startups Cloud Program for AI startups. This strategic collaboration has been instrumental in accelerating the development and deployment of Photogram's groundbreaking technology.
Read the Article