EXPLORE
PRICING
£450
The ultra super early bird price offer for the first 100 customers is now SOLD OUT.
£550
The super early bird price on Indiegogo is now SOLD OUT.
£650
Lock-in the early bird price now!
Save £100 compared to the final price by securing your pre-order today.
(LIMITED AVAILABILITY)
£750
The final RRP price of Alice will be £750.
body
aluminium
video
4k@30fps & 1080p@60fps
mount
micro four thirds
sensor
4/3 quad bayer hdr
pixel size
4.63µm
colour
deep learning colour science
stabilisation
electronic image stabilisation
exposure
ai-driven auto exposure
focus
ai-driven auto focus
wifi
5ghz wifi
storage
micro sd card
charging
usb-c
audio
3.5mm microphone jack
alice
the camera
for creators
Content creators, we built this for you. Alice is an AI camera that works with your smartphone to shoot and share better content in a fraction of the time. Capture crystal clear 4K footage straight out of camera — and share it instantly to your followers.
Place your pre-order to secure an early bird offer.
WATCH VIDEO
PRICING
the
experience of
a phone
- Harness computational photography to capture the perfect shot straight out of camera.
- Instantly live stream and post to Twitch, Youtube, TikTok, Instagram and Facebook.
- Expand your creativity with AI autofocus, colour science, image enhancement and open source access.
- Create faster with an intuitive experience designed by creators for creators.
the
quality of a dslr
- Wow your followers with high-quality video captured in full-width 4K..
- Stand out from the crowd with a 4/3 sensor eight times bigger than your phone’s.
- Make it work for you by attaching any Micro Four Thirds lens.
- Excellent low-light performance, high dynamic range, exceptionally low noise.
view our
product demos
Our autofocus algorithm uses AI to understand what to focus on and how to focus on it.
Our novel AI colour enhancement algorithm allows you to apply LUTs and presets on device speeding up your workflow.
Our iOS and Android app allows you to shoot, edit and share content seamlessly with a familiar smartphone UI & UX.
create awesome
shoot and share
in ai-powered 4k
Take your content to the next level with a shoot-and-share camera that performs trillions of calculations every single second. Alice maximises raw capture detail and automatically controls the optical system to give you the best photos and videos straight out of the camera. You set up the shot, leave the rest to Alice.
creative freedom
under the hood
artisan design,
meet ai power
Beautiful, light and ergonomic, Alice combines the power of a computer, the intelligence of AI and the craft of a camera — then delivers it through the experience of your phone. But what’s inside?
the AI
Alice’s secret is the Edge TPU chip. Google’s flagship neural network processor accelerates AI and uses deep learning to improve focusing, colour, night-time shots, everything.
the mount
Micro Four Thirds lens mount gives you access to the industry’s most flexible and compact interchangeable lens system.
the sensor
Sony 4/3 sensor optimised for high-quality and full-width 4K video. Excellent low-light performance, stunning dynamic range.
the FPGA
A reprogrammable chip optimised specifically for high-resolution video processing. It’s fast, and can always be updated — so it just keeps getting better.
VIEW SPEC
FAQs
infinite zest
open source
your camera
You want every video to be better than the last. So do we. Regular updates mean your camera will always stay up-to-date with the latest tech and features. Plus, Alice’s open-source software can be customised like no other camera — anyone will be free to build add-ons and features, and everyone will be able to benefit.
revolution
the story
so far
Local, sustainable and creator-first, Alice is being built from the ground up by photogram.ai, a team of engineers, data scientists and content creators in Britain.
November 2019
Inducted into Nvidia’s Inception Program, a deep learning and AI start-up accelerator.
January 2020
Inducted into London & Partners, the Mayor of London’s PR Agency, Business Growth Programme.
February 2020
Inducted into the Digital Catapult Machine Intelligence Garage and 5G Testbed Accelerator.
by creators,
for creators
Photogram CEO Vishal explores the main hardware features of the Alice Camera.
Photogram announced as one of Createch’s Ones to Watch at the CogX AI festival in May 2020.
Vishal talks about the intersection between AI and creativity at Beyond Conference in November 2019.